Virat Kohli Net Worth 2023, Salary, Brands, and Luxury Lifestyle

Aman Bhatia
9 min readJun 17, 2023

The maestro of modern-day cricket, Virat Kohli has not only left an indelible mark on the game but has also built a financial empire that reflects his entrepreneurship and luxury lifestyle. As we dive into the details of Virat Kohli’s net worth in 2023, it becomes clear that his success extends far beyond the field of cricket.

Net Worth: $10.5 Billion
Date of Birth: November 5, 1988
Age: 34
Height: 1.75 m
Nationality: Indian

Let us find out the different aspects of his wealth which include his income from cricket, brand endorsements, startup investments, and his lavish lifestyle.

Income from Cricket

  • Team India Salary: As a Grade A+ player, Kohli earns $70 Million annually as part of his Team India salary. This significant income reflects his extraordinary talent and contribution to the success of the Indian cricket team.
  • Match Fee: Apart from his salary, Kohli earns a sizeable match fee for his performances in various formats of the game. He gets $ 1.5 Million per Test match, $600k per ODI, and $300k for a T20 match. These fees reflect his status as one of the highest-paid cricketers in the world.
  • T20 leagues: Kohli’s participation in lucrative T20 leagues like the Indian Premier League (IPL) adds an impressive $150 Million to his annual income. His exceptional batting skills and leadership have made him one of the most sought-after players in the IPL.

Startup Funded

Kohli’s entrepreneurial spirit extends beyond the cricket field as he has made strategic investments in various startups. Some notable ventures include:

  1. Rage Coffee: Kohli has invested in the popular startup Rage Coffee, which has been recognized for its unique blends and quality. This investment reflects his interest in emerging businesses and innovative consumer products.
Image Source: https://etimg.etb2bimg.com/photo/90395540.cms

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2. Blue Tribe: Another startup backed by Kohli is Blue Tribe, which is focusing on innovative and sustainable solutions in the health and wellness industry. This investment reflects his commitment to supporting ventures that are in line with his personal values.

3. Sport Convo: This startup aims to revolutionize sports conversation and engagement through its digital platform and Kohli has shown his support by investing in it. Their participation in Sport Convo further demonstrates their interest in leveraging technology to enhance the sports industry.

Image Source: https://pbs.twimg.com/media/CrjnEkzVIAAaX0p.jpg

4. Universal Sportsbiz: Kohli’s investment in Universal Sportsbiz reflects his interest in the fashion industry. The company focuses on building athletic brands and has gained popularity among sports enthusiasts and fashion-conscious consumers.

5. Chisel: Kohli’s investment in fitness startup Chisel, which provides personalized workout plans and training facilities, reflects his commitment to promoting health and wellness. Through Chizel, she aims to inspire individuals to live an active and fit lifestyle.

Image Source: https://www.businessinsider.in/thumb/msid-53156390,width-700,height-525,imgsize-316484/chisel-gym.jpg

6. MPL: Kohli’s investment in MPL, an online gaming platform, highlights his interest in the booming esports industry. This investment not only diversifies their portfolio but also positions them as an advocate of the rapidly growing gaming ecosystem.

Image Source: https://www.mpl.live/blog/wp-content/uploads/2021/03/Virat-1.jpg

7. Digit: As a part of his diversified investment portfolio, Kohli has shown interest in the technology-driven insurance company Digit. This investment reflects their inclination to support innovative technology-based solutions.

8. Hyperice: This sports technology company specializing in recovery and performance enhancement products has caught Kohli’s attention as an investor as well. Their partnership with Hyperice reflects their dedication to being at the forefront of sports science and innovation.

Brand Endorsement

Virat Kohli’s immense popularity and charismatic personality have made him a popular figure for brand endorsements. Let’s take a closer look at some of the major brands he endorses:

  1. Vivo: As the brand ambassador of Vivo, Kohli represents the cutting-edge technology and innovation that the smartphone brand embodies.
  2. Myntra: Kohli’s association with Myntra, a leading fashion e-commerce platform, showcases his affinity for stylish and trendy apparel.
  3. Great Learning: Through his partnership with Great Learning, an online education platform, Kohli encourages people to pursue continuous learning and personal growth.
  4. Noise: Kohli’s association with Noise, a leading smart wearable brand, highlights his passion for fitness and the importance of incorporating technology into an active lifestyle: Link to see Noise Products
  5. Wrogn: As co-owner of the luxury clothing brand Wrogn, Kohli brings his own unique style and fashion-forward approach to the label, targeting a younger demographic.
Image Source: https://pbs.twimg.com/media/DVV7WAEXUAAx71H.jpg

6. Blue Star: Kohli’s association with Blue Star, a leading air conditioning and refrigeration solutions company, underlines his commitment to supporting brands that prioritize quality and innovation.

7. Fire-Boltt: Kohli’s endorsement of Fire-Boltt, a brand that specializes in smartwatches and audio accessories, underlines his association with technology-driven products that enhance everyday experiences.
Rather it also provides him a platform to express his opinion and support various causes.

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Startup Brands Owned

In addition to his brand endorsements and strategic investments, Virat Kohli also owns several startup brands. Let’s take a look at them:

  1. One 8: Launched in 2017, One 8 is a restaurant venture owned by Kohli. It offers a unique dining experience and showcases his passion for culinary delights.
  2. Nueva: Founded in 2017, Nueva is a dining bar and restaurant owned by Kohli. It combines vibrant ambiance with delectable cuisine, reflecting his taste for quality and innovation.
  3. Puma One 8: Kohli has also collaborated with the renowned sports brand Puma to launch Puma One 8, an athleisure brand. It combines style and performance, catering to fitness enthusiasts and fashion-conscious individuals.
  4. Wrogn: Co-owned by Kohli since 2013, Wrogn is a luxury clothing brand that reflects his personal style and fashion sensibilities. It offers a range of trendy and high-quality apparel for men.
  5. Stepathlon: Kohli’s foray into the kids’ lifestyle segment includes Stepathlon, a brand that encourages children to lead active and healthy lives. It promotes physical fitness through engaging in challenges and activities.

By venturing into these startup brands, Kohli showcases his entrepreneurial spirit and diverse interests, extending his influence beyond the cricket field. These ventures not only contribute to his net worth but also exemplify his ability to make strategic business decisions and connect with different target audiences.

Sports team

Kohli’s entrepreneurial ventures also include ownership of sports teams. Let’s delve into the details:

  1. Football Club: Virat Kohli launched his own football club in collaboration with other stakeholders in 2015. The club aims to promote the sport and nurture young talent in the footballing community.
  2. Tennis Team: Kohli has also ventured into the world of tennis by owning a tennis team. Through this ownership, he supports and promotes the growth of tennis in the country.
  3. Pro Wrestling League: Kohli’s association with the Pro Wrestling League showcases his interest in combat sports. The league provides a platform for professional wrestlers from around the world to compete and showcase their skills.

These sports team ownerships demonstrate Kohli’s passion for diverse sports and his desire to contribute to their development. By investing in these teams, he not only encourages the growth of these sports but also extends his influence as a sports personality beyond cricket.

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Social media influence

Virat Kohli’s massive following on Instagram and Twitter allows him to make a significant impact in the digital world. With their engaging content and genuine engagement with fans, they have built a loyal and dedicated online community.

Image Source: https://www.instagram.com/virat.kohli
  • Instagram: Kohli’s Instagram posts, where he shares glimpses of his personal life and cricketing journey, earn $ 89 million per post. This impressive figure reflects his influence and the value he brings to brands by reaching out to his huge fan base.
  • Twitter: Kohli’s influence on Twitter is also no less. He earns $ 25 million per tweet, making him one of the highest-paid social media influencers in the sports industry. His tweets not only resonate with fans but also provide them a platform to voice their opinion and support various causes.

Luxury Lifestyle

Virat Kohli’s net worth allows him to indulge in a lavish lifestyle. His lavish lifestyle is evident in his impressive property portfolio and fleet of luxurious cars.

Properties

Virat Kohli Gurugram Bungalow, Image Source: https://img.republicworld.com/republic-prod/stories/promolarge/xhdpi/hwangxwdmpqv0zdn_1591296649.jpeg

Kohli’s property investments are estimated to be around $1.1 Billion. His Mumbai residence, which costs $340 Million, exudes luxury and sophistication. Additionally, he owns a luxurious property in Gurugram worth $800 Million, which shows his taste for luxurious living.

Cars

Kohli’s car collection is a reflection of his passion for luxury automobiles, the combined value of which is around $310 Million. Some of the notable cars in his collection include:

  • Audi R8 V10 Plus: 27.2 Million
  • Audi R8 LMX: 29.7 Million
  • Audi A8 L: 15.8 Million
  • Audi Q8: 13.3 Million
  • Audi Q7: 6.9 Million — 8.1 Million
  • Audi RS 5: 11.1 Million
  • Audi S5: 7.9 Million
  • Renault Duster: 1.05 Million — 1.3 Million
  • Toyota Fortuner: 3 Million — 3.7 Million
  • Range Rover Vogue: 21.1 Million
  • Bentley Continental GT: 32.9 Million — 40.4 Million
  • Flying Spur: 17 Million — 34.1 Million

Conclusion

Virat Kohli’s net worth in 2023 is a testament to his extraordinary talent, astute business decisions, and global influence. His earnings from cricket, strategic investments in startups, lucrative brand endorsements and social media influence have contributed to his phenomenal wealth. Furthermore, his lavish lifestyle, exquisite properties, and collection of high-end cars showcase his affinity for the finer things in life. As he continues to grow in his career and explore new ventures, Virat Kohli continues to be an inspiration to aspiring athletes and entrepreneurs around the world.

Note: The figures mentioned in this blog post are based on the latest available information and are subject to change.

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Aman Bhatia

2X Top Writer on Medium. Books, Life Lessons, Money, Self Improvement. Follow for inspiration and growth. Mail: amanbhatiakkr@gmail.com